Rhodes Communications
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Our Work

In our more than 30 years of business we’ve executed literally thousands of PR and marketing projects for our clients.

Cultivating Industry Recognition

February 22, 2016

“Winning! … Successful Award Nomination Submissions”

Situation

Iridium Communications sought ways to position the company as a recognized leader in the space, satellite and technology industries and to raise the company’s visibility among its competitors and colleagues.

 

Challenge

The space satellite community is relatively small. Iridium needed to set the company apart from the rest of the pack and gain a position of leadership within the industry. In addition, Iridium had the challenge of overcoming a well-publicized bankruptcy and near de-orbit of the satellite constellation. The company needed public, industry-wide recognition of its success, over the last decade, in transforming itself from being the poster child for technological failures into the world’s only mobile voice and data satellite communications network that spans the entire globe and now provides service to over a half a million subscribers worldwide.

 

Strategies

In executing this plan, Rhodes Communications proactively identified and sought appropriate awards programs sponsored by well known industry publications and associations for which Iridium products, solutions and personnel could be nominated. Rhodes developed substantive and compelling on-target nomination submissions that focused on the unique qualities and capabilities of Iridium and emphasized the company’s innovative suite of products and services.

 

Results

The award nomination submissions developed by Rhodes resulted in Iridium’s win of numerous prestigious national and regional industry awards and the company’s naming to several “best of” listings.

 

Recent Award Wins

Sail Magazine, Pittman Innovation Awards, 2012

Via Satellite Magazine, Satellite Executive of the Year Winner, 2011

Via Satellite Magazine, Satellite Executive of the Year Finalist, 2010

Ernst & Young, Entrepreneur of the Year, Greater Washington DC Region, 2011

Washington Post, Post 200, 2011

Connected World Magazine, CW 100, 2011

Space News, Top 50 for 2008

M2M Magazine, M2M 100, 2008, 2009, 2010

Governor’s Celebration of Innovation Award (Arizona), 2007